The Windshield Becomes a 'Screen', The Roof Canopy has an 'Atmosphere', and Saint Gobain Showcases Two New Technologies

Have you ever thought that in addition to comfortable seats, high-quality audio, and satisfying interior accessories, the car glass surrounding the entire vehicle can also become a part of the "atmosphere" inside the car. At the 7th China International Import Expo (CIIE) in 2024, Saint Gobain's automotive glass business brought two innovative technologies that redefined the role of automotive glass.

Public information shows that Saint Gobain Automotive Glass is a car glass manufacturing brand under the French Saint Gobain Group and a leading global car glass manufacturer. Since entering the Chinese market in 1995, Saint Gobain Automotive Glass has been working closely with Chinese car manufacturers to provide innovative glass products and related services.

Firstly, let's focus on ambient lighting canopy technology. The ambient lighting canopy technology developed by Saint Gobain Automotive Glass extends the ambient lighting elements inside the cockpit to the top, providing a more three-dimensional themed nighttime atmosphere for the cockpit and significantly enhancing the driving experience. This technology not only provides rich colors and diverse patterns, but also offers designers a wide range of design freedom in illuminated patterns, indicating that car glass canopies will become an important component of cabin themed ambient lighting.

Next is the new generation of immersive projection display technology. Saint Gobain car glass transforms the black ink area, which was originally only used to cover installation marks, into a high-quality projection display interface by adding a special nano material coating on the surface of the front windshield. This innovation enables clear and high contrast image display, providing new possibilities for the presentation of driving information, electronic rearview mirror images, and other elements on the front windshield, bringing unprecedented interactive experiences to drivers.

With the rise of electrification trends worldwide, Chinese car companies are actively expanding their overseas markets to better meet local market demands. During this process, Saint Gobain's automotive glass business can provide solutions for Chinese car manufacturers going global and provide multi-faceted support for their expansion in the global market.

The confidence behind this comes from Saint Gobain's deep global presence. It is reported that Saint Gobain operates in 76 countries and has approximately 900 production bases. Saint Gobain's automotive glass business also has a wide business layout, with 34 production bases in 20 countries around the world, especially in Asia, Europe, and the Americas, where mature supply systems have been established to serve global and local brands.

It is worth mentioning that in order to meet the demand of the domestic high-end automotive market and further promote Saint Gobain Group's strategic investment plan in China, Meizhou Saint Gobain Automotive Glass System Co., Ltd. has recently successfully launched the second phase of high-end automotive glass production project. This project is jointly built by Saint Gobain and Guangzhou Automobile Group, mainly producing low radiation sunroof glass, front windshield with head up display function and other products. It is a globally automated and large-sized intelligent automotive glass production line.